I very much agree with you that we are all content creators, whether we know it or not, because we all influence other people directly or indirectly, consciously or unconsciously.
When it comes to consciously creating content, using our talents to speak or teach about them through a social platform will certainly allow us to focus on and excel in a niche. By doing so, we will be creating value for someone, that is, something valuable to a certain audience, which will allow us to earn money in the process.
Now, the value that an audience gives to something is completely subjective, but what is subjective can have an impact in terms of profitability. A silly video on some social network may not have any value in terms of its real utility or teaching something useful, but because it amuses people, or seems funny to most people, it ends up becoming a hit in economic terms.
The point I want to get to with all of the above is that social networks have evolved in such a way that we can create useful content or not, which can still be successful if we keep creating them on the time; because with this we manage to create a faithful audience and in the end, with it, success will be guaranteed in one way or another.
I liked reading your post, everything you mentioned in it seems very accurate to me. Thanks for sharing your thoughts. Greetings.
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